Monday, March 3, 2008

Product Packaging

Product packaging is an important thing. If not only helps advertise and sell the contents inside the packaging but it also helps you recognize what what the product actually is. When you walk down the aisles of a grocery store you can usually tell the difference between the juice section and the cleaning products section. Here in the Philippines it's pretty much the same but there are a few exceptions. Here's a good example:

Two bottles: one contains a delicious beverage that will quench your thirst on a hot and humid Philippine summer. The other, if drunk, will KILL YOU!

You have a 50/50 chance of selecting the correct bottle for your drinking pleasure. But you also have a 50/50 chance of swallowing back some poison and killing youself. Are you willing to take a chance with these odds?

Let's start turning the bottles towards the labels. Halfway there. Some of you with a keen sense of product labelling may already know which bottle you're going to drink. Some of you may wish to keep turning the bottles to see the whole label.

Paint Thinner and Sugar Cane Beverage. Did you choose correctly?

The Sugar Cane Beverage is a delicious alcoholic drink that when chilled really makes you feel good during a hot and humid day. Like most alcoholic drinks moderation is is the best policy. Too much of this could make you sick but not as sick as...

Paint Thinner! For a bottle of paint thinner it definitely looks delicious and refreshing. I like how the label isn't even glued on probably. It's starting to peel off. Imagine if the label fell off; you would really be screwed. It's like playing Russian Roulette with a beverage. I suggest never storing your paint thinner in the same place as your liquor cabinet.

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